Silk Cards Adds Elegance with its Satiny Feel.

Silk laminated cards have a smooth matte finish that attracts attention and creates  an impressive presentation. Silk cards are touched before they ‘re looked at giving  your business the impression of elegance. The heavy 16 Point card stock and silky feel of these cards instantly sends the message of top quality.  

Silk cards are available in 10 different sizes including business cards, bookmarks, greeting cards, mini cards, oval cards, postcards, presentation folders and square social cards. Another option that can be added to these cards are rounded corners. All Gold or Silver foil cards are also printed on this luxurious silk laminated stock.

Silk Cards are laminated so they are water resistant, tear resistant and writable. Because of these features, many use them as appointment cards. Want to add something different to set you apart from the competition? Try a Spot UV for a WOW Factor effect. An even bigger bang can be made with an elegant gold or silver foil card which also can include a Spot Uv.

Think your budget can afford it? You are wrong.  Silk Cards are not expensive and are unique and attractive. Whether you're at a networking event or simply marketing your company, you never want to miss out on an opportunity to create a good first impression for your business. Go to Color Printing Pros to learn more.

FOIL BUSINESS CARDS FOR THAT LOOK OF LUXURY

If you have your own business, you know the importance of promoting your business as much as possible. Although you do not want to be viewed in the same light as an obnoxious car salesman who screams during television commercials, there are plenty of ways to promote your business without offending people. One opportunity is whenever you meet someone new. Not only can you tell them about your business, but you can also give them a business card. A business card helps to serve as a reminder about your business.

Because people receive so many business cards, it is important to give yours a special touch that will make it more memorable. One way to accomplish this is by using foil cards. Foil cards come in the standard 3.5 x 2 inch business card size. What makes them different is that they are printed with silver or gold foil. When silver or gold foil is combined with the silk laminated finish that is put on these cards, it create a business card that people will notice.

When you use gold or silver foil with your business cards, you are able to create cards that look quite impressive. Because these colors are associated with luxury, this type of card is great for branding your business as a luxury choice. Many people don't realize that virtually any business can be branded as a luxury choice. You don't have to be an upscale automaker or clothing designer to benefit from this kind of branding. For example, you may run a service business. By using this type of branding, you can position your business as the top of the line service choice in your industry. When you are viewed as a luxury choice, it's easier to charge more for the service that you offer. Since you already take great care of your customers, this branding simply allows you to receive more in return for the value that your provide.

If your business produces a product, it can benefit just as much from luxury branding through the use of foil cards. If you choose to use gold foil on your cards, you can bill your company's product as the gold standard. Being able to take this type of marketing angle will allow you to establish even more trust with your prospects. When people really trust you, they are far more likely to purchase from you. Using foil cards to create a luxury brand for your product can give your business an edge over your competitors.

BUSINESS CARDS - HOW TO MAKE A HARD IMPACT WITH YOUR FIRST IMPRESSION

Despite the old saying "don't judge a book by its cover," the fact is that business card will create the first impression that you make. Research has shown that people make a judgment about others in just a few seconds of meeting them. This isn't much time, so you need to make the most of the small attention window you have.

As a business owner, your appearance and business card plays a major role in the first impression you make. When you smile at someone, shake their hand, and then hand them your business card, the judgment they make about you is going to be affected by the business card you hand them. If the business card you put in their hand has a great look and feel, you're going to make a positive first impression. However, if your card feels cheap and looks tacky, you're probably not going to be viewed as a professional.

So, the big question is how do you avoid looking like your not ready for prime time, and instead impress the person you meet and cause their interest in your business to be piqued? You need a business card that is well thought-out, designed with a powerful visual. A black and white business card isn't going to grab anyone's attention, a full color business card will. With a full color business card, you can convey your strength to every person who looks at your card. A strong visual will get you card noticed and remembered.

You only have a little space to send a big message so it's important to put thought into what you want your card to say. The best business cards are able to say what's important without cramming too much in one space. Your logo and essentials should be easily read on the front and you can use the back for a call to action or other important information. Keep it meaningful, short and to the point.

Because people touch business cards in addition to seeing them, it's important that they are printed on high quality stock and have unique distinguished visual effect. Depending on your business, good stock choices for business cards are heavy 14 or extra heavy 16 point card, 20 point plastic, 16 point silk laminated or Endurace waterproof card stock. All of these stocks are durable and feel great when they are held. When it comes to finishes, one choice that will set you apart is spot UV coating. This is like a standard gloss UV coating finish, except that instead of covering your entire card, it works as a WOW FACTOR effect by highlighting the area of your business card that you want to standout. Other eye candy WOW FACTOR effects such as metallic silver ink, colored metallic effects, gold or silver foil on silk laminated cards or 20 Pt plastic card available in clear, frosted or white.
While you may agree that this type of business card sounds great, you may be concerned that it's going to cost a fortune. In reality, this isn't the case. When you order business cards online from one the the few online printing company's that offer these custom services for gang run prices you can cheaply get full color business cards that are printed on quality stock and feature a special custom finish.


By  putting real thought into its design, you will be able to create a great business card that ensures the people you hand it to will always remember who  you are.

ATTRACT ATTENTION WITH POSTCARD PRINTING

Postcard promotions fill mailboxes every day and a majority of households don’t read them and instead put them directly into the trash. The average 1 to 3% conversion rate can be greatly improved by adding a secret sauce.  To improve your odds, you need Wow Factor that captures eyes like a magnet. Color Printing Pros supplies Wowfactor options.

 

The reason most postcards go unnoticed is they are not interesting and don’t grab the eye. It takes just a millisecond to either lose attention or capture it. The secret to attracting instant attention is to capture the eye with something unique, unexpected and interesting so that the offer is seen.

To grab attention, you should use an eye candy wow factor that grabs attention. By using this secret, you can turn a simple cheap postcard into an affordable, powerful mailbox billboard that attracts immediate attention. Using any one of the following high tech printing effects will increase attention.   

Spot UV Coated Postcards
Spot UV coating is a high gloss laminate coating that can be placed on selected areas of a postcard. It can be used to highlight photos, illustrations, copy or backgrounds. Spot UV coating adds a modern distinguished elegance that is sure to stand out and be noticed.
By placing spot UV selectively on a solid color background you can print copy, patterns and textures. It works best with darker backgrounds because you will get a high/low contrast finish the eye can’t resist.
 

Silk Laminated Postcards

Silk laminated postcard offers a smooth silky feels that implies expensive, elegance and luxury. Silk laminated cards are very affordable. They are printed on heavy 16 pt card stock that is water and tear resistant and make a very professional strong statement of quality. The immediate reaction to a postcard is the feel. This is very important because feel is the first sense that decides quality and a positive or negative impression. If your postcard is unique and different, it will create immediate curiosity, which is the first step that takes the targeted receiver to the next step and and forces the important second look. Spot UV coating can be applied to silk laminated cards for an extra sensory pop.

Gold or Silver Foil Postcards

Gold and silver are precious metals that have been strongly desired before recorded history. They are recognized as the standard for the highest quality. Some online printing services offer a high tech process that’s less expensive than the traditional hot foil stamping process, which requires expensive stamping dies and a hot foil-stamping machine. The new cold foil process prints on silk laminated card stock. Printed foil postcards are very elegant and will create a lot of buzz. Foil is actually printed on the card inline with or without the standard CYMK color process. Costly dies and specialized hot foil machines are not needed.  The power of bright gold or silver foil printed on a postcard is irresistible and very impressive.

EveryColor Foil Postcards

EveryColor foil postcards are a designers dream. This new inexpensive process can make every CMYK color in foil. You can even make gradations and color blends never available before. It’s very simple to make as many colors as you want into foil using an easy-to-make foil mask that is a second layer under the areas you select to be foiled. Foil can be used as spot color on both sides of the card. EveryColor Wow Factor effect is spectacular and will hold attention for a long time. By using this effect, you will extend your brand awareness because these cards are kept and shown around as well as gets a lot of attention. It is so unique that it will be passed around and shown to others. These foil cards are a perfect solution to getting your promotion noticed and remembered. They are also effective as handout at trade shows, networking functions and any place people gather.

4D Lenticular Postcards

Lenticular postcards are the newest, most sophisticated extreme eye candy Wow Factor illusion you can use for a postcard campaign. Lenticular cards have 2 or 3 flips that animate your message and tell a story. Lenticular postcards always attract excitement because they are fun to play with. They make an unforgettable positive statement to reinforce your branding. They are the most powerful direct mail marketing strategy to build customer retention and branding. With a strong call to action, you will capture new buyers and attract repeat customers. Lenticular cards will attract more attention than any other postcard. 

The truth is, the first mailing of a postcard marketing campaign, probably will not produce the high return you may expect. Don’t waste your time and money unless you plan to use these strategies for at least 3 monthly mailings to the same people. The more you mail over a period of time, the stronger your branding, the higher the retention and the better your ROI.  Every Door Direct Mail Retail is a USPS cheap and effective direct mail marketing solution for targeting political campaigns, nonprofit organizations and businesses with affordable direct mail services. It's simple and easy to take advantage of this cheap direct mail service offered by your local post office. Every Door Direct Mail Retail is easily the best inexpensive marketing value for many small businesses, political campaigns and nonprofit organization.

CHOOSING THE BEST BUSINESS CARD

There are so many ways to print business cards that it can be confusing.  Choosing the best business cards for your business requires some thought. To find out which type of card is best for you and your business,  ask yourself some questions about how you define your business.

• For businesses that are conservative professional practices, a subdued matte or silk laminate finish on a 16 pt. business card stock would be appropriate.

• The best business card for a jewelry store or luxury item business is a gold or silver foil on a silk card would be an excellent choice.

• 3.5 X 4 fold over business cards offer more information than a standard 3.5 X 2 card. They can be used as a mini brochure. Businesses wanting to provide more information than a standard business card provides will find this type helpful.

• Magnet business cards are the best cards for home service repair businesses and restaurants or take-out foods that deliver. Magnet cards with your name and emergency service phone numbers make a great promotion with a long life.

For businesses that want a unique stand out business card that will attract attention, consider a card with an eye candy Wow factor effect.

• Spot UV coating is a popular choice

• Plastic cards with your choice of clear, frosted or white will be remembered.

• EveryColor foil is a new process that lets you create blends and gradations of every     cymk color and convert it to foil.

•  Lenticular business cards tell a story.  People love them because they are fun to play with and are shown to other people.  Your name may be forgotten but your card will not.

Color Printing Pros has free business card templates for all these business cards. They make creating your card easy and simple.

We love to help and answer questions. You can email or call Color Printing Pros at 800.598.1814. We are here for you.

BUSINESS CARDS THAT STAND OUT

     Business cards are a vital advertising and networking tool, even in this digital age. Not only do they allow your prospective clients or customers to keep your contact details close at hand, they also offer them an easy opportunity to recommend your company to their friends and family. It is therefore very important to make sure that your card stands out from the crowd and sets you apart from your competitors.

     There are three main areas to consider when designing and printing your business cards: design, layout and printing. Each is as important as the other, and if one of these areas is sub-standard, it will ruin the effect of the whole card. Cheap business cards does not have to be inferior quality business cards.

     You need to decide whether you will incorporate a logo, design or photograph as the main focal point of your business card. This will of course depend on the kind of business you have, and on your general preference. Each can work equally well. Whatever you choose, it is important to remember that the image will be associated with your company so pick something that is eye catching, professional-looking and memorable.

     Layout is the next thing you must take into consideration. What information do you want your business card to hold? There is no need to over-inform your prospective customer via your card; just your logo, contact details and company name will suffice. Sometimes, a little extra information can work; it all depends on your business. Think about the positioning of these different elements.It is worth bearing in mind that the human eye is drawn to designs that are slightly off-center, to the right hand side. This can give your cards a really classy, different look than the ordinary centered alignment.

     The area that pulls it all together is the printing. You can have the slickest design in the world, but a shoddy print job will spoil the whole thing.  When it comes to business card printing, its worth doing your homework. Simple, affordable things like choosing a heavy or extra heavy card weight can give your business cards a real premium look. You can choose to have them finished with a glossy UV coating to draw attention to your card and to preserve the design, or a dull matte aqueous coating which certainly adds to an elegant look. You can even have the corners of your business cards rounded, to add that little more interest. There are countless special effects you can utilize, such as silver or gold foil, colored foil or Spot UV coating to really bring your design and logo to the forefront.

     For a job as important as this one, it is important to choose a company that will handle your business card printing with as much care and attention as you give your own company. For high quality and excellent value business card printing that will set your company aside from the rest, use Color Printing Pros. With a number of free upgrades and plenty of helpful advice to guide you through the entire process, they are the clear choice.

COLD FOIL VS HOT FOIL PRINTING

FOIL PRINTING

Foil has long been the standard to express the best in high quality printing

There are 2 ways to print using foil.

COLD FOIL PRINTING

Cold foil printing is a 21^st century hi-tech WOW FACTOR EFFECT marketing tool that makes printing gold, silver and every combination of CMYK foil colors easy to create. You can even make color blends and gradations. The way it works is that on a selected area you want to foil an adhesive is printed on the card A foil laminate is then sealed on top of the glue using UV light to cure and dry it. This process is done on a offset printing press so you don’t need expensive custom made dies and traditional hot foil stamping. This revolutionary eye candy printing technique cost less and attracts as much attention as the old way. At this time we can only print cold foil on standard 2 X 3.5 business cards and 4 X 6 postcards. This is a designer’s and marketer’s dream because it’s not only possible, it’s also affordable for the average small business.

PROS:

Cold foil does not require a custom metal die.

Silver or Gold Foil printing as well as EveryColor Foil is printed in-line with the printing press.

It only requires a simple mask to indicate the foil area.

Registration is very accurate.

You can combine as many process colors as you want using EveryColor Foil.

You can make blends and gradations using EveryColor Foil.

You can add high gloss Spot UV coating as an option.

The process is fast.

The process is more affordable than traditional hot foil stamping.

Quick online quotes are available. Check out our cheap and affordable prices at https://www.colorprintingpros.com/foilbusinesscards.html

CONS:

Cold foil is not as bright as hot foil.

Colors are not as deep.

Dark colors are not recommended.

HOT FOIL STAMPING

Hot foil stamping, also know as foil blocking, became practical in the 1950’s when new formulas for colored foils became possible and they did not fade. The way it works is a custom metal die (usually a magnesium die) is made of the area you want foiled. A foil stamping machine is then used to heat the die and pressure is applied to a roll of foil onto the substrate you want stamped. If printing is needed for the project, it is printed on an offset printing press first and then transferred to a stamping machine.

PROS:

Foils are brighter and richer.

Holographic, Lenticular and Psychedelic colored foils are available.

You can use darker colors.

You can emboss or deboss foils.

You can emboss or deboss the substrate without foil.

You can make custom sizes with stamping.

You can use die cutting as an effect.

CONS:

Tight registration can be a problem.

Dies are expensive.

Stamping dies are usually outsourced. The more steps and people in a job, the greater chance of problems. Who is responsible when there is a problem may occur.

Different foils have different cost.

Size of the custom die affects cost.

It is more expensive than Cold foil.

Custom quotes required.

Color Printing Pros provides both cold foil and hot stamping services. If needed, our customer service experts are always available for free consultation to help you decide the method and practices needed to meet or exceed your expectations.