Showing posts with label foiled business cards. Show all posts
Showing posts with label foiled business cards. Show all posts

Tuesday, October 8, 2013

FOIL BUSINESS CARDS FOR THAT LOOK OF LUXURY

If you have your own business, you know the importance of promoting your business as much as possible. Although you do not want to be viewed in the same light as an obnoxious car salesman who screams during television commercials, there are plenty of ways to promote your business without offending people. One opportunity is whenever you meet someone new. Not only can you tell them about your business, but you can also give them a business card. A business card helps to serve as a reminder about your business.

Because people receive so many business cards, it is important to give yours a special touch that will make it more memorable. One way to accomplish this is by using foil cards. Foil cards come in the standard 3.5 x 2 inch business card size. What makes them different is that they are printed with silver or gold foil. When silver or gold foil is combined with the silk laminated finish that is put on these cards, it create a business card that people will notice.

When you use gold or silver foil with your business cards, you are able to create cards that look quite impressive. Because these colors are associated with luxury, this type of card is great for branding your business as a luxury choice. Many people don't realize that virtually any business can be branded as a luxury choice. You don't have to be an upscale automaker or clothing designer to benefit from this kind of branding. For example, you may run a service business. By using this type of branding, you can position your business as the top of the line service choice in your industry. When you are viewed as a luxury choice, it's easier to charge more for the service that you offer. Since you already take great care of your customers, this branding simply allows you to receive more in return for the value that your provide.

If your business produces a product, it can benefit just as much from luxury branding through the use of foil cards. If you choose to use gold foil on your cards, you can bill your company's product as the gold standard. Being able to take this type of marketing angle will allow you to establish even more trust with your prospects. When people really trust you, they are far more likely to purchase from you. Using foil cards to create a luxury brand for your product can give your business an edge over your competitors.

Wednesday, July 24, 2013

BRANDING WITH WOW FACTOR EFFECTS

When someone looks at one of your marketing materials, they are not only reading what is printed. They are also looking at the design of your marketing material as a whole. One way to capitalize on this is to use a WOW factor coating for your business card, brochure, flyer or other marketing material. If you want to highlight a specific area of text, you can use spot UV coating. This works great to highlight a special offer or discount that you include on your marketing material. If you want to give your marketing material a cohesive but unique look, you can use a matte/dull finish. This is an excellent choice for any business that is branding itself as a luxury option.

Because people will hold your printed marketing material as they look at its design and read what it says, their sense of touch also plays a role in how they perceive your company. To stand out from other "flimsy" businesses, you can use a WOW factor stock of 14PT or free upgrade 16PT. By using a heavy stock, people will perceive your business as a strong and robust authority. This will also make people more likely to hold on to your marketing material when they throw other businesses' materials away.

Print stunning gold and silver foil business cards without expensive dies and hot stamping. Color Printing Pros prints top quality foil business cards inline as a 5th color.  This new cold foil process is easy to make with just a simple black mask were you want the foil. Your business card is printed on a luxurious extra heavy smooth silk laminated cards stock that will create an impressive first impression.


In addition to coatings and stock, when you order your marketing materials from an online printing company, you will be able to take advantage of additional WOW factor options like gold or silver foiled business cards. Ordering online also makes it easy to secure high quality marketing materials that are sold at low wholesale prices.