Showing posts with label foil cards. Show all posts
Showing posts with label foil cards. Show all posts

Tuesday, October 8, 2013

FOIL BUSINESS CARDS FOR THAT LOOK OF LUXURY

If you have your own business, you know the importance of promoting your business as much as possible. Although you do not want to be viewed in the same light as an obnoxious car salesman who screams during television commercials, there are plenty of ways to promote your business without offending people. One opportunity is whenever you meet someone new. Not only can you tell them about your business, but you can also give them a business card. A business card helps to serve as a reminder about your business.

Because people receive so many business cards, it is important to give yours a special touch that will make it more memorable. One way to accomplish this is by using foil cards. Foil cards come in the standard 3.5 x 2 inch business card size. What makes them different is that they are printed with silver or gold foil. When silver or gold foil is combined with the silk laminated finish that is put on these cards, it create a business card that people will notice.

When you use gold or silver foil with your business cards, you are able to create cards that look quite impressive. Because these colors are associated with luxury, this type of card is great for branding your business as a luxury choice. Many people don't realize that virtually any business can be branded as a luxury choice. You don't have to be an upscale automaker or clothing designer to benefit from this kind of branding. For example, you may run a service business. By using this type of branding, you can position your business as the top of the line service choice in your industry. When you are viewed as a luxury choice, it's easier to charge more for the service that you offer. Since you already take great care of your customers, this branding simply allows you to receive more in return for the value that your provide.

If your business produces a product, it can benefit just as much from luxury branding through the use of foil cards. If you choose to use gold foil on your cards, you can bill your company's product as the gold standard. Being able to take this type of marketing angle will allow you to establish even more trust with your prospects. When people really trust you, they are far more likely to purchase from you. Using foil cards to create a luxury brand for your product can give your business an edge over your competitors.

Wednesday, July 10, 2013

CUSTOM BUSINESS CARDS ATTRACT ATTENTION


     Business cards are the first marketing tool every business needs. They create the first impression of how your business is perceived. If you want to make a strong presentation, you need a powerful attention getting custom business card. To help you with the layout and design, we suggest you use one of our free business card templates.

     An impressive business card design is what captures the eye. It takes less than a second to create interest. If you can’t do that, you’ve already lost your customer's attention even if your presentation is good.  Your potential buyers make their decision later so you want your card at the top of the pile.

     The second most important factor is feel. If your card is printed on flimsy paper, a buyer may still lose interest. Buyers need to feel secure in the fact that they are dealing with a first class quality oriented company, Customers will even pay more to feel safe with their choice. The best business cards are printed on heavy 14 pt. or extra heavy 16 pt. card stock. UV coating or matte coating should be applied to protect the card from scuffing, scratching and fingerprinting. These are the most common basics for any business cards to be considered top quality.

Beyond the basics, there are additional eye candy high tech printing techniques that will grab the eye of the beholder like a magnet.

Spot UV coating on selected areas add an interest that overall UV coating can’t.

Silk laminated cards have an elegant smooth texture and also makes the cards a soft, silk-like finish, that is water-resistant and tear-resistant, and compliments vibrant colors.
Gold and silver foil can’t be ignored and your card is sure to stand out. They are cheap to print because they do not require an expensive metal die and dye stamping.

EveryColor foil is a unique process that makes every CMYK color a foil color. You can design your card with multiple foil colors and make blends and gradiants.

Plastic cards get noticed. They are available in clear, frosted and white. These cards will always be remembered.

Lenticular cards are animated with your choice of 2 or 3 flips. These cards are fun to play with and almost always are shown to others because people may forget your name but they will always remember your card.

These 6 new WOW FACTOR EFFECTS business card ideas are like mini billboards that fit in your pocket. They are guaranteed to make you and your company standout and be noticed.