Showing posts with label effects. Show all posts
Showing posts with label effects. Show all posts

Thursday, October 17, 2013

CHEAP BUSINESS CARDS WITH A WOW FACTOR

Everybody needs business cards. Full color business cards can be one of the most effective sales and marketing tool you have. They can be the wedge to separate you from your competitors.
With state of the art printing, you can print cheap business cards and add the Wow Factor to help brand yourself from your competition without breaking the bank. It is amazing how many entrepreneurs and small business people could benefit from a new, inexpensive business card but don't. New business cards can revitalize you and give you reason to feel good about going after new business.


WHAT IS A CHEAP BUSINESS CARD??
You can go online and find full color business cards for as low as $9.95 for 100. They are generally printed on color copiers using thin 10 or 12 Pt card stock with no coating. Sure, they will get your name and company out there and you will be saving some money in the process. But what kind of first impression are they making about you and your company? You only get one opportunity to make a good first impression and that’s the one that sticks.


Wouldn’t you be wiser to spend about $25 for 100 cards? I’m sure the extra cost will not break the bank. But what are you getting for this extra cost? You can get a card printed on heavier 14 point quality card stock that feels good to the touch and has a UV coated finish. These cards look and feel great and indicate to the receiver that you care about quality. Isn’t this what you want to represent you and your business? If you can use 1000 or more cards for under $100 dollars, you can even get them printed on heavy 16 point card stock at no additional cost and have UV or aqueous matte coating on them.


When you use a high quality full color business card printed on quality card stock that’s finished with a UV or matte coating, you can look forward to the opportunity of handing out your card and impressing the receiver. Chances are you will get a positive reaction like “nice card”. How much is that worth? I’m sure, most of us agree that it’s just basic business common sense to show you understand quality.


If you agree that quality and value are more important than just the lowest price, then why not go to the next level...The WOW Factor!!. Stand out from the crowd. The Wow Factor is the tool that helps assure that you will get noticed. Using the new affordable printing technologies (offered by a very few online printers), you can create a very important first lasting impression- one that makes you remembered. It is now possible to add a spot UV coating to selected areas of your business card creating a combination glossy / matte look or high / low finish. Or you can print your full color card with a silver foil or gold foil. Other ways to add that important WOW factor is to use colored foils or 3D/ 4D lenticular effects.  Just a short time ago these techniques were impossible or the cost was way over most budgets. It is now very affordable as new printing technologies become available.

As with many new technologies that produce successful results (and these do), it’s just a matter of time before they become routine. Now is the time to take advantage of these new and uncommon looks and add the Wow Factor appeal to your business cards. Using these new techniques can help separate you from your competition. Why not try them on your next printing job and see the results for yourself!

For free samples and more information about
Wow Factor printing, go to Color Printing Pros.

Friday, July 12, 2013

FLYER ADVERTISING THAT WILL CATCH CUSTOMER'S EYES AND MINDS

In today's down economy, many consumers are more selective and more concerned when making
buying decisions about what products or services they want. Consumers are bombarded every day by numerous flyer offers so catching a potential client's attention is vital. You can do this by having an effective as well as unique flyer advertising and marketing plan. You need to create flyers that are interesting and eye catching and that will ensure that customers will open and read your marketing piece. Standout flyers must be impressive, ones that will either make potential customers act upon them or save them for future reference. This can only be achieved by creating quality unique advertising, sales and marketing literature. The challenge is how can you do this without going over budget and spending a lot of money. Finding a commercial color printer that offers wow factors plus value as well as low price is the answer.

There are many ways to achieve wow factors that will make your flyers standout from your competition. One way is to make sure that the paper stock you use reflects your product or service as having superior attributes above the others. The paper you have your flyer printed on creates a first impression. To create an impression of quality and superiority is by using a heavier paper stock for your flyer such as 100 Lb cover or a card stock such as 14 or 16 point. You may think these are too expensive for your budget but you are wrong. They are relatively cheap and inexpensive compared to the return you can get on your investment. And with a heavier card stock, you can add other options to your standout flyer that your competitors don't have such as spot UV.  Spot UV coating is a great option for catching a customer's attention. As the name suggests, a Spot UV is a coating applied to chosen areas of a printed card. This has the effect of highlighting and drawing attention to that part of the design where you have placed your spot UV.

Appealing design and well-written content is primary but using a special effect or heavier stock on your marketing flyer can reinforce your message and get you remembered by potential customers. Isn't that what you hope to achieve? An effective marketing flyer can only be achieved if customers are engaged. A interesting eye catching design can help make your company stand out from the clutter many customers are bombarded with. In today's business world, it is even more important than ever before to engage your customers so they understand the unique benefits only you can offer. A standout advertising flyer, or brochure can do this. Remember sales can be won or lost by the first impression you make. Adding something different in your flyer's look and feel can be cheap and inexpensive as well as eye catching and memorable. You can achieve this goal and still have a low budget. Strive for a flyer that will catch your potential customer's eyes and minds. That flyer that will get your company, service or product noticed. Then design your flyer with these goals in mind and look for a printing company that can give your flyers or brochures a "WoW factor"then check us out at http://www.colorprintingpros.com.

Wednesday, July 10, 2013

CUSTOM BUSINESS CARDS ATTRACT ATTENTION


     Business cards are the first marketing tool every business needs. They create the first impression of how your business is perceived. If you want to make a strong presentation, you need a powerful attention getting custom business card. To help you with the layout and design, we suggest you use one of our free business card templates.

     An impressive business card design is what captures the eye. It takes less than a second to create interest. If you can’t do that, you’ve already lost your customer's attention even if your presentation is good.  Your potential buyers make their decision later so you want your card at the top of the pile.

     The second most important factor is feel. If your card is printed on flimsy paper, a buyer may still lose interest. Buyers need to feel secure in the fact that they are dealing with a first class quality oriented company, Customers will even pay more to feel safe with their choice. The best business cards are printed on heavy 14 pt. or extra heavy 16 pt. card stock. UV coating or matte coating should be applied to protect the card from scuffing, scratching and fingerprinting. These are the most common basics for any business cards to be considered top quality.

Beyond the basics, there are additional eye candy high tech printing techniques that will grab the eye of the beholder like a magnet.

Spot UV coating on selected areas add an interest that overall UV coating can’t.

Silk laminated cards have an elegant smooth texture and also makes the cards a soft, silk-like finish, that is water-resistant and tear-resistant, and compliments vibrant colors.
Gold and silver foil can’t be ignored and your card is sure to stand out. They are cheap to print because they do not require an expensive metal die and dye stamping.

EveryColor foil is a unique process that makes every CMYK color a foil color. You can design your card with multiple foil colors and make blends and gradiants.

Plastic cards get noticed. They are available in clear, frosted and white. These cards will always be remembered.

Lenticular cards are animated with your choice of 2 or 3 flips. These cards are fun to play with and almost always are shown to others because people may forget your name but they will always remember your card.

These 6 new WOW FACTOR EFFECTS business card ideas are like mini billboards that fit in your pocket. They are guaranteed to make you and your company standout and be noticed.