Showing posts with label business cards. Show all posts
Showing posts with label business cards. Show all posts

Friday, April 11, 2014

PRINTED CAMPAIGN PRODUCTS THAT HELP GET OUT THE VOTE


It’s campaign season and candidates are getting ready for elections. Business cards, bumper shirts, t-shirts and postcards are necessary items to promote candidacy. Prospective congressmen, senators and other elected officials need name and face recognition and what better way than with printed promotional products.

Business cards with the candidate’s face, slogan and important information such as QR code to website or email and phone information to sign up are essential. But campaign finances must kept low so finding a high quality printer with cheap low prices are important. Price alone is not the only consideration. Candidates must also make sure that what is printed does not appear cheap and flimsy because this will reflect on them. Business cards printed on 14 or 16 PT stock will give the impression of quality that is passed on to the prospective official.

Postcards must be sent out on a regular basis in order to make sure name recognition grows. Postcards can be sent using EDDM. Political campaigns can customized their mailings regionally targeting their demographics at a small fraction of the traditional direct mail marketing costs. Every Door Direct Mail Retail is a USPS cheap and effective direct mail marketing solution for targeting political campaigns, nonprofit organizations and businesses with affordable direct mail services. You can target local area mailings for only $ .175 cents for each piece. EDDM Retail is a strategy that produces very high returns on a very small investment. It's simple and easy to take advantage of this cheap direct mail service offered by your local post office. You don't need bulk mail permits, mailing lists or address imprinting. You choose the zip codes, city or mile radius and quantity you want delivered. Your message will go to every residential address and business or just residential address in that zip codes, city or mile radius of your choice. Rules for everydoor direct are specific so be sure to check them out.

Bumper stickers are a cheap way to make sure your slogan and candidacy is remembered. They get fast and easy attention.  It is an affordable way to get your message out. Cheap to produce, bumper stickers are cost effective marketing and advertising. Besides bumper stickers, posters and yard signs help keep awareness.

Buttons and t-shirts are also important campaign products. Buttons are a must for any political ad campaign and are great giveaways. But buttons alone should not be used for low cost advertising, t-shirts are a vital election item too. Campaign workers wear custom t-shirts with pride and show their support of their candidate. It makes a great keepsake and can make a political statement that lasts.

Doorhangers, letterheads and envelopes add to the list of political printing.  Reaching people where they work and live, doorhangers are a great alternative to a direct mail piece. Let's not forget that custom printed stationery is also imperative. Custom printed letterheads and envelopes gives validation to campaigns and can carry requests for support.



Whether you are using cards, buttons, banners, bumper stickers and more, these political printed materials all work to increase awareness, gain recognition, or speak your mind. Campaign time is here and now is the time to get started.

Thursday, October 17, 2013

CHEAP BUSINESS CARDS WITH A WOW FACTOR

Everybody needs business cards. Full color business cards can be one of the most effective sales and marketing tool you have. They can be the wedge to separate you from your competitors.
With state of the art printing, you can print cheap business cards and add the Wow Factor to help brand yourself from your competition without breaking the bank. It is amazing how many entrepreneurs and small business people could benefit from a new, inexpensive business card but don't. New business cards can revitalize you and give you reason to feel good about going after new business.


WHAT IS A CHEAP BUSINESS CARD??
You can go online and find full color business cards for as low as $9.95 for 100. They are generally printed on color copiers using thin 10 or 12 Pt card stock with no coating. Sure, they will get your name and company out there and you will be saving some money in the process. But what kind of first impression are they making about you and your company? You only get one opportunity to make a good first impression and that’s the one that sticks.


Wouldn’t you be wiser to spend about $25 for 100 cards? I’m sure the extra cost will not break the bank. But what are you getting for this extra cost? You can get a card printed on heavier 14 point quality card stock that feels good to the touch and has a UV coated finish. These cards look and feel great and indicate to the receiver that you care about quality. Isn’t this what you want to represent you and your business? If you can use 1000 or more cards for under $100 dollars, you can even get them printed on heavy 16 point card stock at no additional cost and have UV or aqueous matte coating on them.


When you use a high quality full color business card printed on quality card stock that’s finished with a UV or matte coating, you can look forward to the opportunity of handing out your card and impressing the receiver. Chances are you will get a positive reaction like “nice card”. How much is that worth? I’m sure, most of us agree that it’s just basic business common sense to show you understand quality.


If you agree that quality and value are more important than just the lowest price, then why not go to the next level...The WOW Factor!!. Stand out from the crowd. The Wow Factor is the tool that helps assure that you will get noticed. Using the new affordable printing technologies (offered by a very few online printers), you can create a very important first lasting impression- one that makes you remembered. It is now possible to add a spot UV coating to selected areas of your business card creating a combination glossy / matte look or high / low finish. Or you can print your full color card with a silver foil or gold foil. Other ways to add that important WOW factor is to use colored foils or 3D/ 4D lenticular effects.  Just a short time ago these techniques were impossible or the cost was way over most budgets. It is now very affordable as new printing technologies become available.

As with many new technologies that produce successful results (and these do), it’s just a matter of time before they become routine. Now is the time to take advantage of these new and uncommon looks and add the Wow Factor appeal to your business cards. Using these new techniques can help separate you from your competition. Why not try them on your next printing job and see the results for yourself!

For free samples and more information about
Wow Factor printing, go to Color Printing Pros.

Monday, October 7, 2013

LENTICULAR CARDS ARE THE MOST UNIQUE AND EFFECTIVE PROMOTIONAL PRODUCT

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Lenticular cards such as business cards and postcards from Color Printing Pros are very effective promotional products. Research has shown that 3D and 4D pictures attract more attention 6.5 times more than ordinary flat pictures. People will stop and examine these objects for a long time. Many will save them as souvenirs to show others. Rarely are they thrown in trash like ordinary cards. Isn’t that what you want? This increased interest is more effective marketing than ordinary cards.

Lenticular cards are a new product that offers you dimensional print to deliver twice the message in the same print. This card is a Lenticular product that allows you to have two or three different pictures in one. You take your images and create a swapping effect, each image vanishing and then reappearing from one to another as you move it up and down. There is a backing that can also be printed in normal 4 color process. Total thickness with both plastic LenTek viewer and backing is 21pt.  Only the front side will have the lenticular effect. Your images will transition from one to another as you move the card up and down. Right now these cards have only a vertical transition or flip. Need information as to how to create a lenticular card, there is a help page for you.

Consumers are bombarded with marketing messages every single day. From the often annoying ads that they see on TV to billboards on the side of the road to the banner ads that are present on virtually every website, consumers are constantly being told to buy, buy, buy. As a result of this constant bombardment, consumers have to filter many of these messages to avoid being overloaded. Because they filter many marketing messages, companies that rely on generic marketing approaches are not going to be able to effectively reach consumers.

In order to bypass consumers' marketing filter, your marketing needs to get their attention. By taking a unique approach that grabs their attention, they will turn off their filter and actually absorb what you have to say to them. The best way to get this crucial marketing edge is to set yourself apart with WOW factor effects. By using WOW factor effects like a lenticular 3D card, you can rise above your competitors and grab the attention of your potential customers.

Wednesday, July 24, 2013

BUSINESS CARDS - HOW TO MAKE A HARD IMPACT WITH YOUR FIRST IMPRESSION

Despite the old saying "don't judge a book by its cover," the fact is that business card will create the first impression that you make. Research has shown that people make a judgment about others in just a few seconds of meeting them. This isn't much time, so you need to make the most of the small attention window you have.

As a business owner, your appearance and business card plays a major role in the first impression you make. When you smile at someone, shake their hand, and then hand them your business card, the judgment they make about you is going to be affected by the business card you hand them. If the business card you put in their hand has a great look and feel, you're going to make a positive first impression. However, if your card feels cheap and looks tacky, you're probably not going to be viewed as a professional.

So, the big question is how do you avoid looking like your not ready for prime time, and instead impress the person you meet and cause their interest in your business to be piqued? You need a business card that is well thought-out, designed with a powerful visual. A black and white business card isn't going to grab anyone's attention, a full color business card will. With a full color business card, you can convey your strength to every person who looks at your card. A strong visual will get you card noticed and remembered.

You only have a little space to send a big message so it's important to put thought into what you want your card to say. The best business cards are able to say what's important without cramming too much in one space. Your logo and essentials should be easily read on the front and you can use the back for a call to action or other important information. Keep it meaningful, short and to the point.

Because people touch business cards in addition to seeing them, it's important that they are printed on high quality stock and have unique distinguished visual effect. Depending on your business, good stock choices for business cards are heavy 14 or extra heavy 16 point card, 20 point plastic, 16 point silk laminated or Endurace waterproof card stock. All of these stocks are durable and feel great when they are held. When it comes to finishes, one choice that will set you apart is spot UV coating. This is like a standard gloss UV coating finish, except that instead of covering your entire card, it works as a WOW FACTOR effect by highlighting the area of your business card that you want to standout. Other eye candy WOW FACTOR effects such as metallic silver ink, colored metallic effects, gold or silver foil on silk laminated cards or 20 Pt plastic card available in clear, frosted or white.
While you may agree that this type of business card sounds great, you may be concerned that it's going to cost a fortune. In reality, this isn't the case. When you order business cards online from one the the few online printing company's that offer these custom services for gang run prices you can cheaply get full color business cards that are printed on quality stock and feature a special custom finish.


By  putting real thought into its design, you will be able to create a great business card that ensures the people you hand it to will always remember who  you are.

Tuesday, July 16, 2013

CHOOSING THE BEST BUSINESS CARD


There are so many ways to print business cards that it can be confusing.  Choosing the best business cards for your business requires some thought. To find out which type of card is best for you and your business,  ask yourself some questions about how you define your business.

• For businesses that are conservative professional practices, a subdued matte or silk laminate finish on a 16 pt. business card stock would be appropriate.

• The best business card for a jewelry store or luxury item business is a gold or silver foil on a silk card would be an excellent choice.

• 3.5 X 4 fold over business cards offer more information than a standard 3.5 X 2 card. They can be used as a mini brochure. Businesses wanting to provide more information than a standard business card provides will find this type helpful.

• Magnet business cards are the best cards for home service repair businesses and restaurants or take-out foods that deliver. Magnet cards with your name and emergency service phone numbers make a great promotion with a long life.

For businesses that want a unique stand out business card that will attract attention, consider a card with an eye candy Wow factor effect.

• Spot UV coating is a popular choice

• Plastic cards with your choice of clear, frosted or white will be remembered.

• EveryColor foil is a new process that lets you create blends and gradations of every     cymk color and convert it to foil.

 Lenticular business cards tell a story.  People love them because they are fun to play with and are shown to other people.  Your name may be forgotten but your card will not.

Color Printing Pros has free business card templates for all these business cards. They make creating your card easy and simple.

We love to help and answer questions. You can email or call Color Printing Pros at 800.598.1814. We are here for you.

Wednesday, July 10, 2013

MAKE YOUR BUSINESS CARD MEMORABLE


What people forget all too often is business cards are more than a piece of paper with a name.  A business card is your opportunity to express who you are to others.  When you hand someone a business card, your card shouldn't simply say "this is how to get in touch with me."  Instead, your business card should say "this is who I am, and this is why you should take notice."  While a great business card can be a very effective way to sell yourself to others, many people miss this opportunity by settling for a business card that is not great.  If you want to be someone who does take advantage of this opportunity, you need a great business card that shows what makes you unique.

Commonly, when people think of unique business cards, they think of ridiculous or tacky examples that they have been handed in the past.  While outrageous business cards will make an impression, it's usually not the type of impression that you want to make.  It's important to remember that while a great business card shows what makes you unique, it doesn't resort to gimmicks.  Just as it's possible for an auto dealership to sell cars without resorting to blaring commercials or outlandish promotions, it's possible to effectively sell yourself with a great business card, without compromising your dignity.

So, what's the key to creating a great business card that is effective but not classless?  The key is you.  You need to identify what makes you special.  You have to ask yourself why others should remember who you are, and what you have to offer.  There are six billion other people on this planet, so you have to look inside and figure out what sets you apart.

Once you have identified the special trait that makes you who you are, you can use a business card to communicate this to others.  This is why a great business card doesn't have to resort to cheap tactics to be memorable.  It's telling others what you truly believe in about yourself.

Because you are going to use your business card to convey a message to others that is actually worthwhile, when it comes to the actual design of your business card, remember that less really is more.  While it's easy to add feature after feature to your business card, this can distract from the core message you want to communicate.  Instead of trying to incorporate every possible element or feature into the design of your business card, go for quality instead of quantity.

By putting real thought into its design, you will be able to create a great business card that ensures the people you hand it to will always remember who you are.

Tuesday, July 9, 2013

BUSINESS CARDS THAT STAND OUT

     Business cards are a vital advertising and networking tool, even in this digital age. Not only do they allow your prospective clients or customers to keep your contact details close at hand, they also offer them an easy opportunity to recommend your company to their friends and family. It is therefore very important to make sure that your card stands out from the crowd and sets you apart from your competitors.

     There are three main areas to consider when designing and printing your business cards: design, layout and printing. Each is as important as the other, and if one of these areas is sub-standard, it will ruin the effect of the whole card. Cheap business cards does not have to be inferior quality business cards.

     You need to decide whether you will incorporate a logo, design or photograph as the main focal point of your business card. This will of course depend on the kind of business you have, and on your general preference. Each can work equally well. Whatever you choose, it is important to remember that the image will be associated with your company so pick something that is eye catching, professional-looking and memorable.

     Layout is the next thing you must take into consideration. What information do you want your business card to hold? There is no need to over-inform your prospective customer via your card; just your logo, contact details and company name will suffice. Sometimes, a little extra information can work; it all depends on your business. Think about the positioning of these different elements.It is worth bearing in mind that the human eye is drawn to designs that are slightly off-center, to the right hand side. This can give your cards a really classy, different look than the ordinary centered alignment.

     The area that pulls it all together is the printing. You can have the slickest design in the world, but a shoddy print job will spoil the whole thing.  When it comes to business card printing, its worth doing your homework. Simple, affordable things like choosing a heavy or extra heavy card weight can give your business cards a real premium look. You can choose to have them finished with a glossy UV coating to draw attention to your card and to preserve the design, or a dull matte aqueous coating which certainly adds to an elegant look. You can even have the corners of your business cards rounded, to add that little more interest. There are countless special effects you can utilize, such as silver or gold foil, colored foil or Spot UV coating to really bring your design and logo to the forefront.

     For a job as important as this one, it is important to choose a company that will handle your business card printing with as much care and attention as you give your own company. For high quality and excellent value business card printing that will set your company aside from the rest, use Color Printing Pros. With a number of free upgrades and plenty of helpful advice to guide you through the entire process, they are the clear choice.

CHEAP BUSINESS CARDS ONLINE – 10 TIPS TO FIND A GREAT PRINTER


     Cheap business cards and cheap business cards online are two of the most popular business search terms online. Google results for cheap business cards are about eleven million, four hundred thousand at the writing of this article. Can all of these printers be wonderful? So how do you find the best deal? Do you buy the lowest price or the best value you can find? Chances are you will check out a few online printers. On some, you can find exactly what you are looking for in one or two clicks with an easy quick quote and a user-friendly order form. That’s a good start, but how do you know your getting the best deal for your money.


     Business cards are the most important marketing tool for most businesses. They create the first impression others will have of your business so it’s important to get the best deal you can.

There are a few things you should look for to get the cheapest, more affordable deal without losing quality.


    1.    How long have they been in business? Newer companies may not be as reliable and don’t have long track records of customer satisfaction.

    2.    Call them to see how helpful they are offline. Do they respond to your questions knowledgably and professionally?

    3.    Do they offer free file checks and free PDF proofing online?

    4.    What is their standard turn-a-round time?

    5.    Are their shipping rates reasonable? Some offer low prices and high shipping rates. Beware of free shipping. It’s built into the price or it’s too good to be true.

    6.    Free cards are often worth what you paid for them. Remember how important your business card is. Can you afford to get them for free?

    7.    If you have time, ask for free samples. Did you get them quickly? Is their quality up to your expectations?

    8.    Paper weights for business cards are important. They should be heavy 14 Pt. or extra heavy 16 Pt. card stocks so they feel important and not too flimsy. Some printers offer 16 Pt. at no additional charge for a better value.

    9.    Is overall UV or matte coating included? Coating puts a protective finish over the ink and adds a professional look and feel. If there’s an up charge for coating, are you really getting the best value?

    10.    Does your online business card printing service guarantee the highest quality and offer lot of different styles of cards? If they do, it’s safe to guess that business cards are one of their specialties.

If you follow these tips, you can be sure you have found a company that can meet or exceed your expectation. Just remember to look at the details of the offer, not just the lowest price.

WHY BUSINESS CARDS ARE CRUCIAL TO BUSINESS

     Your business card is likely to be one of the first pieces of marketing that a prospective client or customer will see. It is certainly one of the only pieces of advertising that will fit neatly into their wallet or purse. There are many reasons why business cards are so incredibly important to the success of your company, and we will go over some of these reasons in this article.

     Firstly, they are a vital networking tool. If you are trying to spread the word of your products and services, you need something professional-looking to hand to prospective customers and clients so that they know how to contact you for more information when they have a need. Simply digging in your purse or your pocket for a piece of scrap paper to scrawl your company’s website address or phone number is not impressive, and it makes you come across as very unorganised. That’s not really the image you want to give your company, is it? It is much quicker, slicker and more professional to be able to hand over a well-designed business card with all of your contact information on it.

     Business cards are also a very effective method of marketing. Business cards are cheap and you can even use a business card as a portable mini poster that draws attention. A double paneled business card is great for this.

     Your business card should be well designed so it is kept for later reference. Sometimes it’s even a good idea to put a few business cards into a small package to be sent to a customer, so that the customer may recommend you to a friend. It is as easy and convenient as handing over a card.

     Business cards are cheap, too. For the amount that business card printing costs, it would be madness to choose not to utilize this hugely powerful networking and advertising tool. Take the time to pick an eye catching logo or photograph, and make sure that all of your contact information is on the card. There’s no need to over-inform your prospective customer on your business card; simply pointing them in the right direction, where they can find more information about your products and services, is enough. Some people choose to have a slogan on their business card and others do not; it is your choice.

     Choosing a company to handle your business card printing is not a decision to be taken lightly, considering how crucial they are to the success of your company. Color Printing Pros offer complete control over how your business cards turn out, and can offer special effects (many of them as free upgrades) to make your company stand out from the others. Be sure to check out our affordable prices and many choices of stock and finishes.